

Apple mac mini technology used in
the studio is designed to reduce its environmental impact...

One of the guiding principles in starting iCON_RAD was a focus on researching greener and more sustainable options for design projects.
There is now a growing awareness that the world is facing the reality of climate change, the destruction of natural habitats and depleated natural resources. Climate change clearly shows our present culture of consumption is unsustainable. All businesses will suffer if we don't play a part in reducing global emissions.
Although there are still some unanswered questions about the actual impact of climate change, designers as individuals and professionals must look at the effect they are having on the environment.
iCON_RAD has joined thousands of like-minded creatives in taking the "DESIGN CAN CHANGE" pledge and making a commitment to being more sustainable in its business practice.
It is now possible to easily source high quality recycled papers with a standard of print easily matching the quality you would expect from non-recycled paper. There is also a growing number of printing suppliers who use low-energy production techniques greatly reducing the environmental impact of a print project, without impacting on quality.
iCON_RAD has also implemented an energy awareness process within the studio using production equipment that has extremelly low energy emissions.
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